FOR BURNT-OUT PROFESSIONALS & AMBITIOUS CORPORATES
Build a Lean, Profitable Freedom-First Online Business with 4-Minute Strategies Every Friday.One strategic email each week to monetise what you already know, grow a purposeful audience and design work around life, not the other way round.
Turn expertise into leveraged income
Attract real followers, not random likes
Win back calendar space for family, fitness and fun
Why Freedom Notes?
Meetings, metrics, bedtime routines. You are low on time, not ambition.You do not need another 40-minute podcast.
Every Friday I share one tactic I am using right now to run a lean, low-overhead online business beside my 9-5, so you can accelerate yours.
What you will get
1. One 4 minute strategy every Friday - Practical steps you can use that day to build, monetise and scale a simple online business.
2. Tools and tech stack - The exact software, shortcuts and setups that keep things lightweight and profitable.
3. AI in the trenches - Prompts and workflows I use to draft, polish and systemise without the robot voice.
4. The 9 to 5 escape roadmap - Replace your salary before you resign. Build leverage with audience, offers and systems.

Meet Your Guide

Hey, I’m David
Former NHS physio. Northern lad. Dad. Partial to weight training, a run, and good coffee.You might know me from X, or from being that healthcare guy who will not shut up about freedom and leverage.
I grew up in a uniform household. Mum was a nurse. Dad was a policeman.
So I followed the safe map. Went to university and became an NHS physio. I climbed the ladder until the ceiling felt fixed.I tried to break the pattern with side projects. The first was a protein brand. I poured evenings into products that looked beautiful on the kitchen table but never found their way into people’s hands. I learned that without attention a product is just an ornament.Next came affiliate marketing. It worked on paper, but it felt hollow. I made some money and lost all pride. I learned that profit without purpose is a fast way to burn out.Then a Shopify store. I ran ads, tweaked pages, watched dashboards. Some things sold. Most did not. Margins were tight, and I felt more like a gambler than a builder. I learned that luck is not a business model.The work was worthy. The ceiling was not. I wanted autonomy, not more rotas.Then I read Naval’s line. Escape competition through authenticity.
If I built with my own experiences and told the truth in public I would be hard to copy.So I started writing online. Short posts in the morning. Practical threads at lunch. Honest reflections at night. Strangers replied. A few asked for help. I kept going.I also put skin in the game. I invested $5000 in mentorship from a top creator to speed up the climb to a $100,000 one person business while still working my 9 to 5. I share the process in real time so you see the wins, the misses, and the iterations.Today I help burned out professionals turn what they already know into a lean business they control. No bravado. No guru gloss. Just clear steps that fit a busy life.
What You Can Expect From Me
One 4 minute strategy every Friday. Practical ideas you can use that day to build, monetise and scale a simple online business.
Tools and tech stack. The exact software, shortcuts and setups that keep things lightweight and profitable.
AI in the trenches. Prompts and workflows I use to draft, polish and systemise without the robot voice.
The 9 to 5 escape roadmap. Replace your salary before you resign. Build leverage with audience, offers and systems.
Inside Every Freedom Note
4-Minute Strategy
Actionable advice each week to build, monetise and scale your online business, read it faster than your coffee cools.
Tools and Tech Stack
The exact software, shortcuts and browser tabs that keep margins near ninety percent.
AI in the Trenches
Prompts, workflows and real examples of how I let ChatGPT draft, polish and systemise without the robot voice.
9-to-5 Escape Roadmap
Step-by-step guidance to replace your salary with a business you control, before you hand in your notice.
Nofluff.
No gurugloss.
Just momentum you cannotunsee.

Ready for your first
Freedom Note?
No spam, ever. Unsubscribe anytime, keep the wins.
Hey, I’m David, ex-NHS physio turned leverage addict.

I followed the safest map: degree, hospital post, predictable ceiling.
Side hustles came and went. Beautiful protein tubs, break-even gadgets, affiliate offers with zero pride. Each flop cost cash but paid in copy, funnels and audience psychology.
We’re passionate about sharing ideas, stories, and insights that inspire and connect people. This page is a work in progress, but soon it will reflect more about who we are, what we do, and why we care about building this community.
We believe in the power of ideas and stories to inspire, educate, and bring people together. This space was created as a place to share thoughts, resources, and insights that spark curiosity and encourage meaningful conversations.
To speed the journey I invested five thousand pounds in mentorship with one of the top creators in the game. The goal: replace my salary with a one-person, one-hundred-thousand-pound online business while still working my day job, and share every step in real time.
I am building with you, not at you, so you can swap burnout for autonomy, whether you are a clinician, coder or consultant who simply knows there is more than meetings that should have been emails.
Inside Every Freedom Note
4-Minute Strategy
Actionable advice each week to build, monetise and scale your online business, read it faster than your coffee cools.
Tools and Tech Stack
The exact software, shortcuts and browser tabs that keep margins near ninety percent.
AI in the Trenches
Prompts, workflows and real examples of how I let ChatGPT draft, polish and systemise without the robot voice.
9-to-5 Escape Roadmap
Step-by-step guidance to replace your salary with a business you control, before you hand in your notice.
Nofluff.
No gurugloss.
Just momentum you cannotunsee.

Ready for your first
Freedom Note?
No spam, ever. Unsubscribe anytime, keep the wins.